Scope: Media Planning, Always On Ecommerce, Shopee Brand Day, Raya Campaign, Double Digit Campaigns

Objective: To generate consistent ecommerce sales throughout the year while leveraging on campaign days for big sales push.

Strategy: Developed a full funnel ecommerce approach with Facebook, Google and Shopee Ads Solution. Consulted on conversion rate optimization.

Results: Ecommerce revenue grew by 590% Year on Year. Conversion rate improved by 5x YoY. ROAS increased by 60% YoY.

Services: Consulting, Media, Creative, Tech